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08 Nov 2009, Posted by Matt in Food & Drink,Historic Korea,Seoul,Video, 10 Comments

Seoul’s Best Cafés, Part 1


Many may assume that Korea is a tea-based culture. Indeed, Korea has an indigenous tea culture that goes back centuries. But ever since King Gojong became the nation’s first and best-known coffee lover in the late 1800’s, coffee has taken the nation by storm.

More recently, the wildly popular TV drama, “Coffee Prince” captured Korea’s love of java. Today, global giant Starbucks competes with local brands like Holly’s, Ediya and Café Pascucci. But while you can get a decent cup of joe at any of these places, paying 5,000-won or more is a small extravagance. So, why not enjoy your bitter brew at one of Seoul’s best cafés?

20091108_cabaedureamCabae Duream is located high above Seoul’s Sinchon neighborhood in the Artreon cinema building.

Cabae Duream

One of them is located in Western Seoul’s Sinchon neighborhood, a rowdy area popular among university students. Yet located high above the bustling sidewalk is a peaceful place committed to fine coffee.

20091108_cabaeduream_tableDespite taking coffee very seriously, Cabae Duream features some whimsy.

Cabae Duream (가베두림), named after King Gojong’s original coffee blend, is located on the top floor of the Artreon Cinema building. Some 13 stories above the street, the café is also a coffee museum. The highly-trained baristas take their craft very seriously, even offering so-called “MBA” seminars.

20091108_cabaeduream_terraceThe café’s outdoor terrace is spacious and afford 180-degree views of western Seoul.

But for me, the café’s outdoor area is its charm. A few tables are set among landscaped beds lined by a hedge of Korean boxwoods. Three-stories of open space are topped by a lattice covered in vines, whose small yellow leaves drop delicately following a breeze.

20091108_cabaeduream_foodTasty coffee and cheesecake are on offer at Cabae Duream.

Located atop a theater, the café offers special 2-for-1 discounts if you bring your movie ticket. And once there, you can enjoy impressive views of the Han River and even the COEX Korea World Trade Center many kilometers away. And yet, coffee prices are comparable to the chains. But only here can you find a Gold Cappuccino, Lemon Squash “Beau-tea” and delicious dark chocolate cookies with candied nuts.

20091108_coffeest_signCoffeest is located near Gyeonghuigung Palace in the Nasu-dong neighborhood.

Coffeest

A few subway stops away is our next café. Tucked behind west Seoul’s Gyeonghuigung Palace along a quiet street in Nasu-dong is Coffeest. The cozily cluttered, single-room shop is a popular oasis in a neighborhood better known for its publishing companies and upper crust homes. The owner, formerly an aspiring filmmaker, fell in love with the art of roasting coffee while studying abroad in England.

20091108_coffeest_clutterThe décor is a bit cluttered, but cute and clean.

Today, artsy types study via laptop on a sturdy wood table, or seated around a handful of smaller ones for twos and threes. The café offers plenty of distractions to occupy you while a handmade beverage is prepared. Small toys, knick-knacks, and items seemingly in search of an art project are on hand. The last time I visited there was a bin of pens and photo postcards.

20091108_coffeest_foodDelicious coffee and cheesecakes served in attractive cups and saucers.

Coffeest serves several kinds of coffee and tea, as well as cheesecake and panini sandwiches. All are served on a mix and match collection of beautiful cups, saucers and cutlery and refills are free. Weather permitting, the three outdoor tables are a pleasant setting, and free wifi Internet is available.

Finally, on your way to the restroom, you’ll no doubt notice you’re walking atop a glass floor. Inches below you is the excavated foundation of a former palace building, when the Joseon Dynasty’s capital palace complex was among Asia’s largest. Indeed, Korea’s royal connection to coffee lives on.

Getting There:
→ Cabae Duream can be accessed via Sinchon Station on Seoul Metro Line 2. Take exit 4 and walk 200 meters to the Artreon Cinema Building. Ride the elevator to the 13th floor.

→ Coffeest can be accessed via Gwangwhamun Station on Seoul Metro Line 5. Take exit 7 and walk towards Seodaemun. Turn right at the Salvation Army Center and walk 400 meters to Sungkok Museum. It’s on the left..

(A version of this text aired on KBS World Radio on October 14, 2009.)

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10 Comments

9 November 2009 01:37

Solotune

Gosh Matt, I was about to pop that question!(where can I find interesting cafes in Seou?) I always ended up in either Starbucks or Coffee Bean & Tea leaves in the past, will certainly visit the places you’ve recommended. And how about showing us some great western tea places too?

9 November 2009 22:18

lunare

The Sinchon place is certainly appealing. It seems like there’s a lot of coffee shops where the attention to creating a unique ambiance is just as much as the passion for brewing the perfect cup? Was it just because of the Coffee Prince drama trend?

12 November 2009 08:55

Matt Kelley

Hi Solotune!
Glad I read your mind^^
By “western tea places” what do you mean? These two cafes aren’t traditional Korean tea houses. Do you mean the chains?
~Matt

12 November 2009 08:57

Matt Kelley

Hi Lunare,
Thanks for your latest note! Yes, I hear from folks who have lived here longer that the coffee shop craze is a pretty recent phenomenon (1990s), so before Coffee Prince, but still a new thing here. In some neighborhoods (Sinsa-dong, Hongdae, Samcheong-dong) it’s frankly kind of ridiculous how many cafés there are… but a lot of them do have pretty interesting design motifs, delicious treats, etc. I’m definitely not a coffee connoisseur, but I imagine serious coffee artisans like those at Cabae Duream are in the minority.

~Matt

14 November 2009 22:52

Solotune

Hi Matt,
I mean would there be places that specialises in tea rather than coffee but not the traditional tea like those in the Insadong area.

November 15 2009 20:18 pm

Matt Kelley

Ms. Solotune:
Ah... I'm sure there are but I haven't run into them lately. Although I did visit a charming French-themed place today that had some 15+ varieties of tea (but coffee, too). I ordered some sweet ginger tea, which had ginger slices in the bottom. It was delicious and just what my throat needed. Anyhow, I'll keep my eyes peeled for non-traditional, tea-specific haunts and will report back if/when found! Have a good week! ~Matt

15 November 2009 15:57

hyeonjeong

Hi Matt~
I’ve never been those cafes despite i’m living in Seoul, South Korea. But I’m gonna visit that cafe(Coffeest) soon ~ This cafe is located near 안국station, right?

November 15 2009 20:15 pm

Matt Kelley

Hi Hyeonjeong,
Thanks for your note. No, this café is behind Gyeonghuigung Palace between 광화문역 and 서대문역... Here's a link with Korean info: http://r.wingbus.com/seoul/gwanghwamun/coffest_ghm/

Oh, and I like your blog! I've been in touch with Hyeonsuk at VANK and hope to profile Seoul Breeze on my KBS interview show soon!
Best, Matt

20 January 2010 10:34

Jenny Cleary

Hey Matt, thanks for the tip on Cabae Duream. It’s nice to see some green in this concrete jungle. I’ll be sure to check it out soon.

Maybe you might be interested in some of my food adventures in Korea, check it out at http://www.foodcoma911.com

Take care^^

17 April 2010 21:23

Jonathan

Great post! I checked out both places today.

Unfortunately Cabae Duream was empty, I was the only one there apart from another gentleman who arrived for a while. Great coffee I just wish I could have experienced it thriving. It’s a Saturday afternoon, where is everyone in Seoul if not drinking coffee?!

Coffeeest is very charming. Lady who worked there spoke great english which is a nice perk for visitors like me. Got some coffee beans too to enjoy throughout the week.

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